PURMSec is a ‘SaaS’ platform that delivers a transformational change in the advertising supply chain by digitalising the creation and management of performer usage-rights to the benefit of advertisers, advertising agencies, production houses and DAMs, and provides industry-best data protection and security with ISO 27001 certification.
This transformation creates a new service category in the supply chain centred on end-to-end digitalised usage-rights.

Read on to learn more or Contact Us for a demonstration.

Each time a performer is featured in any advertisement a contract is created. These contracts contain Personal Identifiable Information (PII). Most countries have data protection legislation that covers PII and issue fines for breaches. Contracts that are not digitalised at source are at risk. Up until now, there has been no solution that secures PII from end-to end, protecting the Advertiser and their Agencies.

PURMSec solves this weak link in the advertising supply chain, we do this to the highest level, ISO/IEC 27001, the world’s best-known international standard for information security.

Additionally, PURMSec gives Advertisers a cross-agency view of Performer Usage Rights, along with expiry notifications and reporting helping you avoid costly breaches of contract.

In short, we mitigate your risk. That’s why we are the industry specialists in Performer Usage Rights Management & Security.

ABOUT US

PURMSec is a product of the Talentpay Group. Talentpay first commenced business in Australia in 2005 and New Zealand in 2015.
The company developed as a managed services provider delivering a full-service performer contracting, usage-rights management and payment service to advertising agencies and production houses. Talentpay processes an estimated 70% of performer contracting in Australia. The Group has companies in Australia, New Zealand, and Singapore.

As we grew it became clear that performer contracts and usage rights management were a weak link in the advertising supply chain.

In 2017 we set out to solve this problem and started to develop PURMSec.
As part of our development, we worked with one of the world’s largest advertisers and their agencies to perfect PURMSec.

In 2022 our best practice data security was recognised by achieving ISO 27001 certification.

PURMSec the specialists in Performer Usage Rights Management & Security.